The New Realities of SaaS: Why Building Is Harder Than Ever

Launching a SaaS today isn’t just about great code—it means juggling operational headaches, legal minefields and even shifting geopolitical winds. Compliance, reliability and cross-border regulations aren’t optional afterthoughts; they’re mission-critical from day one.

In this NDC Copenhagen 2025 talk, Luis Rubiera dives into what it really takes to build and scale a SaaS in 2025. He shares hard-earned insights on navigating regulatory traps and operational pitfalls that can cost you big if you ignore them.

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