Imagine If We Made It Simple, presented by Gui Ferreira at NDC Porto 2025, calls out how software development often spirals into needless complexity—driven by shiny new tools, fear of missing out, and prepping for every hypothetical issue. We end up with exhausting workflows that we, ourselves, have built.
Ferreira argues that simplicity is a choice and a powerful opportunity: focus only on what truly matters, subtract what doesn’t, and master what remains. The next big leap in software won’t come from AI or the latest craze, but from the decisions we make to keep things clear, focused, and built to last.
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