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Dave Farley - Continuous Delivery: Why ‘You Build It, You Run It’ Works (Even If Developers Hate It) | PART 1

"You Build It, You Run It" is a powerful DevOps idea where the same people who write the code are also responsible for keeping it running in production. It’s all about creating a feedback loop and forcing engineers to take full ownership of their work.

While it can make developers squirm, this principle is a major reason why top-tier tech teams are so successful. This piece explores why this often-dreaded practice actually works, how it shapes software development, and what it means for the future of how we deliver software.

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